I tend to regard people who use active income strategies as being more selfish and self-centred than those who use passive income strategies. That may sound harsh, but the truth is that active income earners aren’t very good at sharing. They share their value with just one customer at a time, which in a world with billions of people is rather limiting, wouldn’t you say?
People often refer to this as loyalty, but it’s really just limited thinking. Besides, your employer may already be using this limited thinking against you as it generates passive income for others based on your active work output.
Passive income earners are constantly looking for ways to put more value into the hands of more people. They want to be as generous as possible. They love to share. And so society rewards them with streams of passive income, so they get paid even when they aren’t working.
Society doesn’t care how hard you work. It doesn’t care how creative you are. It only cares about the value you’re actually getting into people’s hands. That’s what you get paid for — for value delivery — not for your ideas, or your long work days, or your intrinsic value as a human being.
We’ll cover the details of how to do this later.
For now, your homework is to start thinking about the value you’re already delivering to people, and consider how you could scale it up to deliver this value to multiple people at the same time. It doesn’t matter whether you have a job or not.
hat value do you deliver to your friends and family? Why do people bother spending time with you? What other forms of value could you provide if you made an effort?
Hint: you don’t actually have to be the one personally delivering this value. You just have to ensure that the delivery occurs.
Begin to step into the mindset of becoming a more generous provider of value to others. This is ultimately what passive income is all about.
Our goal is to find multiple income streams, and the more passive the better.